Writing & Thought Leadership

Global SoftwareOne Study – Released February, 2025

Provided thought leadership and collaborated on the story behind the data included in this study to define the relevance to the market.


SoftwareOne Blog Post – Cloud Center of Excellence

Authored this blog post on the importance of a Cloud Center of Excellence.


Video

SoftwareOne – Rapid Tech in 10

The Tech Leads

“Join Darlene Wilson (darleneawilson.com) and Bob McGinley (thetechleads.com) in this insightful podcast episode as they dive deep into the art and science of becoming an expert in customer relationship development, storytelling, and enterprise-level sales. Discover proven strategies to build trust, craft compelling narratives, and close high-stakes deals in today’s competitive market.”

Health Movement Podcast

“In Episode 71 of The Health Movement Podcast, host Derek O’Riorden sits down with Darlene Wilson — a mom, wife, and endurance athlete who cycled 3,800 miles from Portland, Oregon to Portland, Maine across 15 states in just 48 days. What began as an idea for a short bike vacation turned into the journey of a lifetime. After losing her job, Darlene said yes to the cross-country challenge she couldn’t get out of her heart. Over 3,800 miles and 155,000 feet of climbing, she discovered that endurance isn’t just about fitness — it’s about mindset, purpose, and learning what you can (and can’t) control.

💬 “You can’t control the weather or the terrain — but you can control your rest, pacing, fueling, and hydration.””


Audio Podcasts

“A technology leader and veteran of many disruptions, including “as a Service” to cloud and AI, Darlene talks Amazon Web Services’ entrepreneurial start, the evolution of multivendor alliances and the ever-present consistency of change.”

Listen on Spotify here.